It's not Donald Trump's version of The Apprentice but one that could have implications for the construction industry statewide.
The Madison City council is considering a resolution that requires any contractor bidding on a city-financed project to be enrolled in a federally approved apprenticeship program.
Alderman Zach Brandon says for one thing, it will save the city money. If there are not qualified skilled workers it will take companies longer to do the work which hikes costs and the work may be shoddier as thinly staffed companies rush to move on to another job.
But Brandon also sees it as a way to help an industry that is going to need more than 2 million skilled workers over the next decade. It's a way, he says , for companies to reinvest in their future.
If it works in Madison, Brandon hopes the idea will spread to other communities.