• Home
  • News
    • Politics / Govt
    • Legislature
    • Crime / Courts
    • Health / Medicine
    • Archives
  • Sports
    • Badgers
    • Packers
      • Titletown Report
    • Brewers
  • Contact Us
    • Reporters
  • Affiliates
    • Affiliate Support

Wisconsin Radio Network

Wisconsin News and Sports

You are here: Home / News / Campaigning in Cyberspace

Campaigning in Cyberspace

August 25, 2009 By Andrew Beckett

Wisconsin’s highly contested race for governor in 2010 could have candidates trying to reach voters in whatever ways they can think of. Mike McCabe of the Wisconsin Democracy Campaign says that will likely result in more online advertising, as candidates try to take advantage of a growth industry.

Some candidates are already turning to social networking sites such as Facebook and Twitter to reach supporters. McCabe expects to see a much larger presence online heading into the primary season, much greater than what’s been seen in recent years.

Still, he says the medium is in its infancy in terms of effective political communication. So, it could be several years before it’s used in ways similar as television.

McCabe says established forms of advertising are likely to remain the major focus though, such as radio and direct mailings. And of course, he says TV will likely remain the major focus of campaign advertising dollars.

AUDIO: Andrew Beckett reports (MP3 1:05)

Share this:

  • Facebook
  • Twitter

Filed Under: News



Featured Stories

Assembly Republicans propose bills to prohibit transgender girls from girls’ sports

Brewers off to 2-0 Cactus League start

Watt agrees to deal with Arizona

Brewers long ball to capture Cactus League opener

Bucks rally for fifth straight win

TwitterFacebook

Sports Headlines

Brewers off to 2-0 Cactus League start

Watt agrees to deal with Arizona

Brewers long ball to capture Cactus League opener

Bucks rally for fifth straight win

Badgers sweep Ohio State, stay in Big Ten title picture

More Sports

Tweets by @WRN

Get our news delivered to your inbox:

Enter your email address:

Delivered by FeedBurner

Copyright © 2021 · Learfield News & Ag, LLC